Ad Analysis Blog- Due at the End of April 15th

Pick an advertisement from a magazine.

1. What is the name of the magazine and the date of publication?

2. What is the product being sold? What is the company?

3. Who do you think the target audience is? Why?

4. Which of Maslow's needs is this advertisement trying to appeal to?

5. Of Aristotle's four rhetorical proofs, which does this advertisement try to incorporate? How?


6. What other persuasive techniques that we discussed does this advertisement incorporate?


7. Overall, do you think this advertisement is effective in getting their target audience to buy their product?


8. If you were an advertiser, what kind of advertisement would you design to persuade people to buy the product? Explain in detail.